WHY WE LOVE MONDAYS Because Mondays signify the start of a new week. And the idea of a fresh start is very motivating. Also because Mondays remind us we're gainfully employed / lucky enough to be studying / excited to be able to (literally) do something. Because Blue is our new black. Which means having the Monday blues is the chicest thing we can be experiencing. But why waste time feeling blue? We say, wear it as a badge of honour, and run the world like we should(!).